If you’ve been looking to make money online for any length of time the chances are that you have heard about the Rich Jerk. According to his marketing material he makes millions of dollars from his websites and yet he sells his eBook for less than $50. The experienced online marketers hate him. The newbies love him. So what’s the deal?
Let me start this post by saying that I actually like the Rich Jerk. I subscribe to a number of his theories about making money online and I am more than happy to endorse his product. However, he’s not for everyone. As his name implies, he’s a jerk and his style of writing can be abrasive at best. Some of his techniques are not strictly ethical and regardless of what he says you are not going to make a million dollars overnight. I know. I’ve tried!
That having been said, the Rich Jerk must be doing something right. Go to Google right now and type in rich jerk and you will see that there are nearly 7 million results. Even if you define your search to “rich jerk” you get 500,000 results. Like him or loath him, the Rich Jerk is clearly doing something right. As they say – no publicity is bad publicity.
So, as someone who has shelled out the $50, what do I think?
The Rich Jerk eBook is worthwhile purchasing for people completely new to the idea of making money online. I also think that it is worth purchasing for those who have been tinkering with AdSense or affiliate advertising for a few months and have lost their way. There are a number of sections in the eBook which have helped me focus on what I am trying to achieve and how to do it. It helped me understand a lot more about the ways of making money online and gave me links, both direct and indirect, to areas of expertise which I may not have found without it.
The dyed in the wool critics will argue that all of the information contained within the Rich Jerk eBook is available free on the internet and they are absolutely right. I just read some interesting posts about Rich Jerk on the Digital Point forum and a lot of them are valid for the more experienced internet entrepreneur. However, for someone starting out with the idea of potentially using the internet to make money, I have yet to find an all encompassing website which delivers in 30 minutes what the Rich Jerk eBook does. It’s a short read (65 pages) and when you skip all the self promotion, chest beating and shameless links to his own enterprises, it contains a goldmine of information.
I’m now a few months down the line from actively looking to make money online. I know a lot more now than I did when I first read the Rich Jerk eBook. Do I still refer to it? Damn right I do. I’ve picked up other eBooks since reading Rich Jerk and his is the one I refer to most. Why? Because it is only 65 pages.
As an example, I downloaded Stone Evans eBook a month or so back. It’s free so I thought ‘what the heck’? It’s 325 pages! It’s at least 25 pages before you get to any of the interesting stuff and, even then, he takes forever to get to the point. Bizarrely Stone Evans appears on the Rich Jerks own website advocating the product. He seems to have missed out on why Rich Jerk works. It’s short and to the point.
What I personally don’t like about the Rich Jerk is his chapter about black hat strategies. For those new to making money online, black hat strategies are essentially dishonest ways of making money. I want to make money as much as the next guy but I want to be able to sleep at night and know that whatever I have earned that day was legitimate. If I wanted to make money using dodgy methods I would have registered donkeymermaidlove.com a long time ago and spent some money learning how to use Photoshop properly.
In summary, I think that for anyone in the early stages of looking to make money online, the Rich Jerk eBook is worth the $50 investment. Whilst I agree with the sceptics that you can find all of the information contained within it free of charge elsewhere, I must also point out that it will take days of research for the average newcomer to find that information and as a quick fix for less than the price of a meal out I recommend it.
One final point. A recurring criticism of the Rich Jerk eBook is that most of the links contained within it are affiliate links. In other words, when you purchase a product through the Rich Jerk, he gets even richer. With that in mind I give you two links to his website. The first one I will earn money if you decide to purchase the eBook. The second one I will not. The decision is totally yours.