If you’re looking to make money from your blog I think that one of the most important things you need to remember outside of fantastic content is the time of day you’re posting. It makes a massive difference to your traffic and therefore your opportunities to earn money.
Looking at my webstats, I can see that the two most popular hours in the day for traffic are 11am and 10pm with 2pm coming in a close third. These times are British Summer Times so how does that stack up?
11am is people at work in the UK having their first surf of the day after wading through their inbox and attempting to convince the boss that they’re actually doing some work.
2pm is a combination of people coming back from lunch in the UK and the States waking up and logging on.
10pm are my readers over in the States. It’s the tail end of the day and they’re enjoying a quick dip in the internet before heading off for the day.
So how does all this affect making money from blogging? Well as I suggested in my Technorati and Blogging article, a great way to generate traffic and therefore potential AdSense clicks is to write about a popular topic.
I’ve just popped over to Technorati to see what the current popular searches and tags are. Pluto, unsurprisingly, is top of both searches at the moment. Now if I were to write a post about Pluto at 4am UK time, the chances are that nobody would pick up on the article via Technorati as it would be buried down the list by the time anyone in the UK woke up and logged on. Conversely if I were to write about Pluto and post it at 10pm the chances are I would pick up a fair amount of traffic.
I’ve definitely seen traffic spikes on some of my other blogs when I’ve written about hot Technorati topics. The other day I posted on my Blogger blog about YouTube and watched the hit counter soar as people clicked on the link from Technorati. Of the 100 visitors I got to the site that day, 80% were from Technorati so it definitely works.
Another thing to consider when posting on your blog is not to post when you’ve had a few beers as my 11pm post on Thursday shows….:oops: