So you would have thought that after the Oktoberslapfest that Google would do everything they could to keep web publishers on their side in 2008 wouldn’t you? Well you would have been wrong.
Ladies and gentlemen. Let me present the latest initiative from some of the most gifted minds of our generation.
Stop paying half the planet for referring Google AdSense.
Not content with penalising publishers for having the audacity to use alternative methods for making money with their websites, Google is now drastically reducing the AdSense referral payments for US, Latin American and Japanese sites and removing it for everyone else on the planet. And get this. They finish off their official release with the following text:
“We appreciate your support of this referral product, and hope it won’t cause you any inconvenience.”
Has someone from Yahoo! or Microsoft infiltrated the Plex and spiked the water supply with LSD? Has Charlie Ayers replacement been slipping some *special* mushrooms into his omelettes?
Reading the official statement almost makes me think that this is coming out of a company that is in some kind of financial difficulty.
They’re trading at $631, FFS!
OK, so they’re no longer trading at the rather apt stock price they were pre-Oktoberslapfest but is this any reason for removing the referral payment for the vast majority of the world? As Darren points out in his post, it’s insulting. He’s displayed over 20 million referral ads so why should he be penalised just for living in a country other than the US?
I honestly cannot see what Google are hoping to achieve with this change of policy. Suddenly, despite my reservations, ShoppingAds is looking more attractive. Like AdSense, it’s a crap product but at least they pay you for referrals…